Brigitte Macron took off her sneakers at the G7 summit in Évian on June 15, and this gesture was not insignificant: for the working dinner on the terrace of the Royal Hotel, she chose a pair of No Name Parko Jogger platform-soled shoes, ideal for balancing organization and meetings. This choice stands out as an essential choice at the intersection of comfort and public image.
You will learn here why this casual attire has become a signature at this international event, related to her role, her travels, and her way of supporting French fashion.
Logistical comfort: organizing a dinner for heads of state in sneakers
Arriving the morning of June 15 in Évian, the First Lady was involved in the final arrangements for the dinner, discussing layout and tablecloths with the head waiter before the arrival of the leaders. Wearing Parko Jogger, she was able to make numerous trips in the hotel’s lounges without sacrificing a polished appearance. This practical ergonomics illustrates why the choice of shoes responds as much to logistics as to aesthetics.
A French fashion signature, accessible and coherent
The pair she wore features a graphic platform sole of 3.5 cm and an arch of 2 cm, details provided by the French brand launched in 1991. Brigitte Macron favors these models to maintain a lengthening effect while gaining comfort; the Parko retails for around €139. To revisit her previous appearances in sneakers, several reports trace this loyalty to the brand that appeals to the fashion press.
Casual attire but designed for public image
The chosen look—beige checkered blazer, matching pants, and white t-shirt—perfectly illustrates the casual attire compatible with the protocol requirements of a summit. Present in Évian from June 15-17, she seeks to combine accessibility and elegance, as during the G7 2021 in Carbis Bay or during state visits. This balance strengthens her position: the appearance remains controlled without sacrificing mobility.
Symbolic commitment: modernizing the role and reassuring
At 73 years old, the former teacher adopts choices that carry a message: modernity, proximity, and availability. By choosing French sneakers, she supports the national industry and sends an accessible public image during an international event followed by heads of state. This small detail in clothing transforms into a sign of discreet but effective commitment.
To learn more about the outfits, behind-the-scenes at Évian, and links with the Macron family, discover the details and analyses in this dedicated article and explore other narratives about visits to Évian on sebastien-auziere.fr.
